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The 6 Best Free Design Tools to Create Social Media Graphics

In the past, it was more than enough to share an image on social media every now and then. Now, if you’re not using images, you’re already behind.  The images you create should immediately catch your follower’s eyes and contain something that will influence them to click and share and continue looking for the next great thing you post. You also don’t want to spend a lot of time or money creating these images, because social media posts have a very short lifecycle.

The great news is there are a lot of tools out there to create engaging images that stand out on social media, and many of the best are free.

 

 

Canva is one of the best free tools for powerful template-based graphics creation. It offers a wide range of templates, image and illustration assets, dozens of fonts and text styles. The best thing about Canva is that it doesn’t matter if you’ve never designed an image in your life. It uses a simple drag and drop interface that allows beginners to start quickly and with just a minimal effort to create high-quality images that are great for sharing on social media or blog, design attractive graphics, presentations, and posters.

 

 

This free tool lets you choose from several professional templates sorted by industry category, design type, and size and then customize that template with easy to use filters. You can also replace template images with one from Adobe’s royalty-free library, or one of your own uploads. Unlike many tools, Spark makes it easy for you to change the design layout or even the entire template. Beyond their “post” graphic design type, Spark also provides two other project types: pages and videos.  

 

 

Created by the social media scheduling tool, Buffer, Pablo is the best tool for quickly creating great social media images.  The workflow is very simple: Choose a template or just an image for your blank template provided by sites like Unsplash and Pixabay. From there, choose from one of three sizes, each fitted specifically for Pinterest, Instagram, or Facebook/Twitter. Image customization is limited—choose from a few preset filters, designed to provide the right level of contrast between your image and your text.

 

 

Desynger is a mobile app that lets you design polished social media images. Start with a template for the social media network of your choosing, or start from scratch. From there, build your design with Desygner’s library of royalty-free images and design elements such as shapes and icons. Even in its mobile app, Desygner doesn’t skimp on features. Multiple menus allow you to hyper-customize image and text settings, while never becoming cumbersome to use on a small screen. Desynger’s web app works almost identically, with sidebar menus to help you select the design assets and effects you need.

 

 

Snappa is ideal for text-heavy social media images. It includes a thorough template library, although it puts more emphasis than other apps on getting the background image just right. From there, Snappa offers an effects sidebar that helps you create the perfect image effects for your post–whether that means darkening or coloring the background image to make white text pop or brightening the image to highlight dark text.  Snappa is similarly thorough when it comes to text. Easily edit your text from the sidebar, adjusting font, size, alignment, line spacing, and opacity.

 

 

Best for more advanced social media graphic design. It includes many of the classic graphic design functions of tools like Photoshop, Sketch, and GIMP—such as layers, drawing tools, grouping, shapes, text, effects with a much more simplified, easy-to-learn interface. While Gravit Designer is ideal for building your own designs from scratch, it does come with a small library of templates, illustrations, and icons that are pre-sized for uses like blog posts and social media images.

These graphic design apps are great whether you want to draw extra attention to a blog post you’re sharing or you want to design a full-blown branded Facebook ad campaign.

SMALL BUSINESS GUIDE: Create an accurate invoice

How you create your invoices and what kind of content they have on them, can say a lot about you as a professional. That is why when drafting your invoices you need to think about the accurate content you put it, the design and the professional attitude behind them.

Here are our tips on what you need to have in mind when you construct your invoices:

Leave the best impression – with your invoices you send a message about your business. So when your clients receive that invoice can which more information about what you do. So if it’s not-well designed or it does not give the specific indication about your business, often can leave a bad impression on you as a professional.

Keep the number correct – the invoice is a request for payment so you need to be super careful while adding the correct amount of payment. So track your hours and product sales accurately, send the correct amount for payment and keep the same timing while sending the invoice – good time management can take you a long way.

Keep sending invoices regularly – it’s the most important part of your business. As if you not getting paid it’s bad for your cash flow and you won’t have a business by the end of the day.

Select a delivery method – some companies tend you have paper invoices, either prefer online documents as they are more flexible, they can more around faster, can be processed, indexed and search easily.

Create well-designed invoices – everyone loves beautiful invoices. If you don’t have design skills there are a lot of invoicing solutions that have pre-designed temples which can fit your needs.

Personalize and add your business information in the invoice– your invoice is same as your business card. It needs to have all the information about your business provided so it can look professional and can make your business stand out.

Don’t get surprised – create an invoice with the amount that was already discussed with your client. If there is difference in the amount that needs to be paid, leave the difference out of the invoice and setting the misunderstanding additionally with your client.

Keep your items in order – there are several items that need to be added to your invoice like services performed, date and time range, hours worked, the quantity of items supplied, the rate per hour or item, amount, sub-total, tax amount and total. Some invoicing software has all this data pre-arranged so you do not forget some of them.

Add previously discussed payment methods – keep in mind not to forget the pre-defined terms about payment methods with your client before you send the invoice

Be professional and polite – at the end, this is still a business communication and part of the overall image of your company and business. So keep things professional if you want to retain your customers.